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Taylor Made Golf Company has led the golf industry's technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world.
In 1998, TaylorMade became a wholly owned subsidiary of adidas AG. adidas Golf footwear and apparel is the choice of hundreds of professional golfers around the world.
TaylorMade started operations in India in 2003 and is the only golf equipment company directly retailing in the subcontinent.
TaylorMade is associated with the PGTI to promote the sport of Golf across India not just at the professional level but through the innovative TMaG Schools Program where children have an opportunity to learn Golf in their School premises itself.
Dennis P. Allen, Vice President & Managing Director, TaylorMade-adidas Golf, Asia Pacific Region says "Asia Pacific is one of the fastest growing and most dynamic regions anywhere in the world today. We are also very excited about the mid and long term projections: particularly with the tremendous potential that India has to become a golfing powerhouse in the region as well as globally.
Turning vision into reality, however, necessitates solidifying key strategic partnerships. We have started down that path with our support of the Professional Golf Tour of India."
TaylorMade-adidas Golf's first priority is not to sell a lot of golf equipment in India today, but rather, we are interested in playing a key role in the healthy development of the game in India from the junior level on up to the professionals."
Ateet Gaur, Country Manager, TaylorMade-adidas Golf, India, added "TaylorMade-adidas Golf is focused on developing the Sport of Golf in India, we are currently in the investment phase in the country with foreseeable returns in the future. We feel that along with The Professional Golf Tour together we will achieve our objective.
Our initiatives starting with the TaylorMade-adidas Golf schools program right upto our partnership with PGTI will ensure that TaylorMade-adidas Golf further consolidates its position as the leading golf brand in India."
Learn more about TaylorMade-adidas Golf and its brands at www.tmag.com, www.taylormadegolf.com, www.adidasgolf.com, www.maxfli.com and www.rossaputters.com.
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